Conversation readiness for B2B sales teams
Score every call.
Rehearse every gap.
Battlecard scores your team's sales calls, real and practice, on one rubric. Then each rep rehearses the moments they lose, against an AI buyer who knows your competitors.
Free to try. No credit card.
A live rehearsal, mid-call.
This is a rep working through a real prospect profile. The AI is playing the buyer. The battle card on the right is the rep's cheat sheet. The score builds in real time.
Score. Find the gap. Rehearse it.
Every call feeds the next practice call. Practice scores sit next to real-call scores, so you can see who is ready before the deal.
01
Score every call
Paste or upload a real call transcript, or finish a practice call. Both are scored on the same four categories: discovery, objection handling, positioning and closing. Load your playbook and Battlecard also flags anything a rep said that contradicts it.
02
Find the gap
Each rep's weakest categories show up across their calls, with the moment the call slipped. The coaching queue tells a manager who needs attention and on which skill.
03
Rehearse it
A manager sends the gap back as a practice call: a short voice or text call against an AI buyer who knows the deal, the competitor and the objection. It is scored the same way, so you can see whether the gap is closing.
Start with the competitor you keep losing to.
Most competitive intelligence stops at a one-pager. Reps read it once, then meet the objection live with nothing rehearsed.
Paste your website or describe what you sell, and name your competitors. Battlecard builds a battle card for each one: positioning, objection responses, pricing and win themes. Every card then becomes a practice call against a buyer who brings that competitor up.
Cards are built from your website or description and from what the AI knows about each competitor. Add your own playbook and the practice calls and scores use it too.
Pricing.
Free tier to try it. Paid tiers when your team is ready. No long contracts.
Free
See what Battlecard can do.
- ✓1 competitor battle card
- ✓AI-generated positioning and objection handling
- ✓Pricing comparison
- ✓2 text practice calls a month
- ✓3 voice practice calls to try
Starter
For reps and small teams getting started.
- ✓3 competitors per month
- ✓5 practice calls a month
- ✓Full battle cards with PDF export
- ✓In-app coaching debrief
- ✓Email support
Pro
For teams that score real calls, not just practice.
- ✓Unlimited competitors and practice calls
- ✓Voice mode with gatekeeper simulation
- ✓Knowledge base upload (your playbook)
- ✓Real-call scoring (paste or upload a transcript)
- ✓Coaching queue with 6 recommendation types
- ✓Accuracy detection
- ✓Priority support
Team
For sales leaders who need to see who is ready.
- ✓Everything in Pro
- ✓HubSpot integration with automated sync
- ✓Automatic transcription and scoring
- ✓Training paths with passing thresholds
- ✓Team Explorer: practice vs performance gap
- ✓Multi-team support
- ✓Team leaderboards and skill benchmarks
- ✓Practice in 26 languages
20 or more reps? We set up a team plan with you. Talk to us
Every tier includes battle cards and scored practice calls. Pro and Team add real-call scoring and your own playbook. Team adds the manager view.
Know who is ready before the deal.
Your reps are already having these conversations, and a lost deal does not come back. Battlecard shows where each rep loses the call and lets them practice that moment before the next one counts.
Free to try. No credit card.